Sans Normal Almut 15 is a bold, very wide, low contrast, upright, normal x-height font visually similar to 'Remora Corp' by G-Type (names referenced only for comparison).
Keywords: headlines, posters, branding, packaging, signage, modern, friendly, confident, clean, approachable, approachability, clarity, modernity, impact, rounded, geometric, soft corners, open counters, compact joins.
A heavy, rounded sans with broad proportions and smooth, geometric construction. Curves are built from generous arcs and near-circular bowls, while terminals are clean and blunt, producing an even, solid texture. Counters stay relatively open for the weight, and the lowercase shows a single-storey “a” and “g” that reinforce a simplified, contemporary rhythm. Numerals follow the same sturdy, rounded logic, with clear shapes and minimal detail.
Best suited to headlines, logos, packaging, and display typography where a bold, approachable voice is needed. It can also work for signage and UI labels when used at larger sizes, where its rounded shapes and open counters remain clear.
The overall tone is contemporary and friendly, with a confident, straightforward presence. Its softened geometry feels approachable rather than technical, making it read as modern and dependable without looking formal.
The design appears intended to deliver a contemporary, friendly display sans that feels solid and easy to read, emphasizing simple geometry and consistent stroke behavior for strong, recognizable word shapes.
Round forms (like O/C/e) carry consistent curvature, and the diagonals (V/W/Y) keep a stable, sturdy stance. The design favors clarity at a glance over delicacy, with strong silhouettes that hold up well in short bursts of text.