Sans Superellipse Usda 3 is a very bold, very wide, low contrast, upright, tall x-height font visually similar to 'FF Clan' by FontFont, 'Muller Next' by Fontfabric, 'Gltp Starion' by Glowtype, 'Graphico' and 'Graphico Devanagari' by Indian Type Foundry, 'Ansage' by Sudtipos, and 'Heading Now' by Zetafonts (names referenced only for comparison).
Keywords: headlines, posters, branding, packaging, signage, modern, confident, friendly, techy, punchy, impact, approachability, geometric clarity, rounded, chunky, soft corners, square-leaning, high impact.
A heavy, wide sans with superellipse construction: rounds are squared-off into rounded-rectangle bowls, and curves transition with smooth, consistent radii. Strokes are uniform with minimal modulation, and terminals are blunt and clean, producing a sturdy, blocky silhouette. Counters are compact but clearly formed, with squared inner shapes (notably in O/0-like forms) and a generally horizontal, stable rhythm. The lowercase is built for presence—broad shoulders, sturdy stems, and simplified joins—while numerals follow the same wide, rounded-rect geometry for a cohesive set.
Best suited for display typography where its wide, rounded-rect forms can read clearly and deliver impact—headlines, posters, brand wordmarks, packaging, and large-format signage. It also works well for short UI/tech branding moments (titles, badges, feature callouts) where a sturdy, friendly sans is needed.
The overall tone is bold and approachable rather than severe: soft corners and inflated proportions give it a friendly, contemporary character. At the same time, the squared curves and dense weight read as assertive and industrial, lending a tech-forward, headline-ready voice.
The font appears designed to blend geometric clarity with softened corners, aiming for maximum visual impact while staying approachable. Its systemized superellipse shapes suggest an intention toward modern brand versatility and strong, consistent silhouettes across letters and numerals.
The design’s superellipse logic stays consistent across uppercase, lowercase, and figures, creating a tight system feel. Wide letterforms and compact counters make it most effective when given breathing room (tracking and line spacing) in display sizes.