Sans Contrasted Suso 9 is a very bold, very wide, medium contrast, upright, tall x-height font.
Keywords: headlines, posters, sports branding, packaging, logos, athletic, industrial, retro, assertive, tough, maximum impact, rugged voice, display emphasis, sporty tone, angular, chiseled, faceted, blocky, compact.
A heavy, display-oriented sans with blocky silhouettes and strongly faceted corners. Strokes are mostly straight and planar, with subtle tapering and thickness shifts that create a cut-from-metal look rather than a purely geometric build. Counters are tight and squared-off, apertures are relatively closed, and terminals frequently end in angled slices that add tension. Proportions favor broad, sturdy shapes with a tall lowercase presence and a consistent, poster-like rhythm across words.
Best suited to short, high-impact text such as headlines, posters, sports or esports branding, punchy packaging callouts, and logo wordmarks where its chiseled texture can be appreciated. It can also work for titling in entertainment or game UI, especially when used with generous tracking and clear hierarchy.
The overall tone feels forceful and rugged, mixing a sporty scoreboard energy with an industrial, stamped-letter sensibility. The faceting and angled terminals give it a slightly aggressive, action-forward character that reads as bold and attention-grabbing rather than neutral.
The font appears designed to maximize impact and presence through heavy weight, faceted construction, and angled terminals, aiming for a tough, energetic display voice that stands out quickly in branding and promotional contexts.
The design maintains a coherent angular vocabulary across both cases and numerals, with many curves rendered as segmented arcs. Its density and tight internal space make it visually powerful at larger sizes, while small sizes may feel crowded due to compact counters and strong stroke mass.