Sans Normal Nimir 7 is a bold, wide, low contrast, upright, normal x-height font visually similar to 'Area' by Blaze Type, 'Fraset' by Maulana Creative, and 'TT Hoves Pro' and 'TT Norms Pro' by TypeType (names referenced only for comparison).
Keywords: headlines, posters, branding, packaging, signage, confident, contemporary, approachable, assertive, clean, impact, clarity, modernity, friendliness, rounded, geometric, blocky, sturdy, high impact.
A heavy, spacious sans with broad proportions and rounded geometry. Curves are smooth and circular (notably in O/o and the bowls of B/P/R), while terminals tend to be cleanly cut with subtly softened corners rather than sharp points. Strokes are consistently thick with minimal modulation, creating a solid, even color in text. Counters are open and generously sized for the weight, and overall spacing feels relaxed, contributing to a wide, stable rhythm. The lowercase shows a simple, modern construction with single-storey a and g, a compact shoulder on r, and a straightforward, footless l.
Best suited for headlines, branding, and other short-to-medium display text where a strong, stable presence is desired. The wide stance and open counters also make it effective for signage and packaging, where clarity at a glance matters.
The tone is modern and direct, projecting confidence and clarity without feeling austere. Its rounded construction keeps it friendly and accessible, while the weight and width give it an emphatic, attention-getting voice.
The design appears intended to deliver a robust, contemporary sans that balances geometric roundness with practical readability. Its generous proportions and even stroke texture suggest a focus on impactful display typography that remains clean and approachable.
Numerals are large and sturdy with smooth curves; the 0 is oval and the 1 is a simple vertical form, supporting quick recognition at display sizes. Diacritics and punctuation are not shown, but the sample text demonstrates consistent rhythm and strong legibility in short lines and headings.