Sans Normal Omloh 7 is a bold, normal width, low contrast, upright, normal x-height font.
Keywords: headlines, posters, branding, signage, packaging, modern, assertive, clean, friendly, straightforward, impact, clarity, modern branding, high visibility, geometric, rounded, compact, blocky, high-impact.
A heavy, geometric sans with broad, even strokes and clean, largely circular curves. Letterforms are compact with generous interior counters that keep the shapes open despite the weight. Terminals are predominantly straight and crisp, while rounds (C, O, Q, e, o) are smoothly drawn with a consistent curvature. The lowercase shows a single-storey a and g, a straightforward t with a short crossbar, and a sturdy, utilitarian rhythm that holds up well at large sizes.
This face is well suited for headlines, display typography, and brand marks where a strong, clean voice is needed. It can also work for short UI labels, wayfinding, and packaging callouts, especially when set with ample spacing and at medium-to-large sizes.
The overall tone is confident and contemporary, with a no-nonsense clarity that still feels approachable due to the rounded geometry. Its weight and simplified construction create a strong, poster-like presence without becoming ornate or quirky.
The design appears intended to deliver maximum impact with minimal fuss: geometric structures, simplified lowercase forms, and consistent stroke weight combine to create a dependable, high-visibility sans for contemporary display use.
Capitals read as solid blocks with minimal modulation, and diagonals (A, V, W, X, Y) are wide and stable. Figures are similarly robust and clear, designed to match the uppercase color and maintain strong legibility in bold settings.