Sans Normal Sumab 6 is a bold, normal width, low contrast, italic, normal x-height font visually similar to 'City Boys' and 'City Boys Soft' by Dharma Type, 'Innova' and 'Seconda Soft' by Durotype, 'Belle Sans' by Park Street Studio, and 'Neue Reman Sans' by Propertype (names referenced only for comparison).
Keywords: branding, posters, packaging, headlines, signage, sporty, friendly, dynamic, modern, casual, express motion, add friendliness, modernize tone, boost impact, oblique, rounded, soft terminals, geometric, open counters.
A slanted sans with smooth, rounded construction and sturdy, even strokes. Curves are based on clean circular/elliptical forms, with open counters and softened joins that keep the texture airy despite the heavy weight. The oblique angle is consistent across caps, lowercase, and figures, and the overall rhythm is steady, with straightforward, uncluttered letterforms and simple, contemporary numerals.
This style suits branding and display applications where a modern, energetic voice is needed, such as posters, packaging, and promotional graphics. Its clear shapes and consistent slant also make it a solid choice for short-to-medium length headlines and attention-grabbing signage.
The overall tone is energetic and approachable, combining a sporty forward lean with friendly rounded shapes. It reads as contemporary and informal, leaning more toward upbeat communication than strict corporate neutrality.
The design appears intended as a contemporary oblique sans that balances geometric clarity with softened, friendly curves. It aims to deliver strong impact and motion while staying clean and legible in display settings.
Round characters (like C, O, S, and the numerals) feel especially smooth and stable, while diagonals and angled joins in letters like K, M, N, V, and W reinforce the forward motion. The figures are clear and modern, with simple silhouettes that align well with the letterforms.