Serif Normal Anmur 9 is a bold, wide, very high contrast, italic, normal x-height font.
Keywords: headlines, editorial, magazines, branding, packaging, fashion, dramatic, luxury, classic, display elegance, editorial voice, luxury branding, dramatic emphasis, didone-like, bracketed, calligraphic, swashy, high-waist.
A high-contrast italic serif with pronounced thick–thin modulation and a crisp, print-like finish. Serifs are sharp and often wedge-shaped with subtle bracketing, while joins and terminals show a calligraphic slant and tapered exits. Capitals feel stately and sculpted, with a consistent rightward lean; the lowercase is compact and energetic, featuring teardrop/ball-like terminals on letters such as a, f, j, y, and z. Numerals follow the same dramatic contrast and include curving, decorative terminals that read well at display sizes.
Best suited to display typography such as magazine headlines, pull quotes, fashion and beauty branding, premium packaging, and elegant event materials. It can also work for short subheads or deck lines where a sophisticated italic voice is desired.
The overall tone is elegant and theatrical, balancing classic refinement with a fashion-forward, attention-grabbing flair. It conveys a sense of luxury and tradition while the lively italic rhythm adds momentum and personality.
The font appears designed to deliver a classic high-fashion italic serif voice with dramatic contrast and polished detail, prioritizing impact and elegance in display settings while retaining familiar serif letterforms for readability.
The design relies on strong contrast and delicate hairlines, giving it a refined sparkle that can feel crisp in larger settings but visually dense in tight text. The italic angle and swashy terminals contribute to a distinctive texture, especially in word shapes with many curves and descenders.