Sans Normal Nelab 6 is a very bold, very wide, low contrast, upright, normal x-height font visually similar to 'Benton Sans Std' by Font Bureau, 'RF Dewi' by Russian Fonts, and 'NeoGram' by The Northern Block (names referenced only for comparison).
Keywords: headlines, posters, branding, packaging, signage, bold, friendly, modern, confident, sporty, high impact, approachability, clarity, contemporary branding, rounded, soft corners, geometric, stout.
A heavy, rounded sans with broad proportions and smooth, softly squared curves. Strokes are consistently thick with minimal modulation, producing compact counters and a strong, even color in text. The shapes lean geometric—round letters are close to circular/elliptical, while straight-sided forms keep clean, blunt terminals. Spacing appears sturdy and slightly tight at display sizes, reinforcing a dense, poster-ready texture.
Best suited to high-impact display settings such as headlines, posters, branding marks, packaging fronts, and short-form messaging where bold presence is needed. It can work for UI labels or navigation at larger sizes, but the dense counters and strong weight suggest avoiding long passages of small text.
The overall tone is loud, upbeat, and approachable—more friendly than severe. Its wide, cushioned forms convey confidence and immediacy, making it feel contemporary and energetic rather than formal or delicate.
The design appears intended to deliver maximum visibility with a friendly, geometric voice—prioritizing strong silhouette, straightforward letterforms, and consistent weight for attention-grabbing typography in modern contexts.
The lowercase includes single-storey constructions (notably the a and g), which adds to the informal, contemporary feel. Numerals match the headline weight and roundness, reading clearly with large interior shapes despite the heavy stroke weight.