Sans Normal Edres 7 is a regular weight, normal width, low contrast, italic, normal x-height font.
Keywords: ui text, branding, editorial, signage, presentations, clean, modern, friendly, efficient, neutral, readable italic, contemporary utility, friendly tone, clear emphasis, rounded, humanist, open apertures, slanted, airy.
A slanted sans with softly rounded construction and smooth, continuous curves. Strokes are even and steady with minimal contrast, giving the letterforms a clean, contemporary rhythm. Counters are generally open and generous, and terminals tend to finish with subtle rounding rather than sharp cuts, supporting an approachable texture. Proportions read balanced and utilitarian, with clear forms in both uppercase and lowercase and straightforward lining numerals.
Works well for UI labels and interface copy where a clean, contemporary italic is needed, as well as for branding and marketing lines that benefit from a subtle sense of speed. It also suits editorial sidebars, captions, and short passages, and can serve in signage or presentation typography where clarity and a modern tone are priorities.
The overall tone is modern and easygoing, combining a practical, readable voice with a light sense of motion from the consistent slant. It feels friendly and unobtrusive rather than formal, suitable for contemporary interfaces and everyday editorial use.
Likely designed as a versatile italic sans for general-purpose communication, aiming to provide clear emphasis without becoming decorative. The rounded, open forms suggest an intention to stay approachable and readable across a range of everyday design contexts.
In text, the italic angle provides clear emphasis while maintaining a stable, uncluttered color on the page. Round letters and open shapes help avoid a cramped feel, and the numerals match the alphabet’s simple, contemporary styling.