Slab Square Pomo 7 is a regular weight, narrow, monoline, upright, normal x-height font.
Keywords: headlines, posters, signage, labels, editorial, industrial, utilitarian, typewriter, retro, mechanical, robustness, legibility, industrial tone, retro utility, display impact, square-serifed, octagonal, blocky, high-contrast corners, sturdy.
A sturdy slab serif with squared-off, flat terminals and a compact, vertically emphasized build. Strokes are largely even, with crisp right-angle joins and frequent chamfered corners that create an octagonal, machined silhouette on curves. Counters are relatively small and boxy, and the overall rhythm feels tight and controlled, with straight-sided forms and restrained modulation. The numerals and caps read as engineered and consistent, favoring hard geometry over softness.
It works well for headlines, packaging labels, signage, and editorial display where a tough, structured voice is desired. The dense, angular texture can also serve short UI or dashboard headings and technical brand accents, especially where a retro-industrial feel supports the message.
The font conveys a pragmatic, industrial tone—matter-of-fact and mechanical, with a hint of vintage signage and typewriter-era utility. Its squared slabs and clipped curves feel authoritative and no-nonsense, leaning toward technical or institutional character rather than friendly or expressive.
The design appears intended to translate slab-serif reliability into a more geometric, square-cornered construction, prioritizing robustness and a machine-cut aesthetic. By using flat terminals and chamfered curves, it aims for high impact and consistent texture in display sizes while retaining a familiar serif framework.
Curved letters tend to be constructed from straight segments with clipped corners, reinforcing the squared, hardware-like texture in words. The punctuation and figures match the same hard-edged logic, helping mixed text maintain a consistent, workmanlike voice.