Sans Normal Okmih 3 is a bold, normal width, low contrast, upright, normal x-height font visually similar to 'Astoria Sans' by Alan Meeks, 'Gill Sans MT' and 'Gill Sans Nova' by Monotype, 'Chantilly Serial' by SoftMaker, and 'Arazatí' by Underground (names referenced only for comparison).
Keywords: headlines, branding, posters, signage, packaging, modern, neutral, friendly, confident, clean, clarity, modernity, impact, approachability, versatility, geometric, rounded, smooth, solid, open counters.
A solid, geometric sans with smooth curves and near-uniform stroke weight. The design favors round bowls and open apertures, with compact proportions and a steady, even rhythm across lines of text. Terminals are clean and largely straight-cut, while curves stay full and circular, giving letters a sturdy, simplified construction. Numerals match the overall heft and clarity, with straightforward shapes that hold up well at larger sizes.
Best suited for headlines, brand marks, packaging, and display typography where a strong, clean silhouette is desirable. It also performs well in UI callouts, labels, and signage thanks to its open forms and straightforward letter construction, particularly at medium-to-large sizes.
The tone is modern and matter-of-fact, projecting clarity and confidence without feeling cold. Its rounded geometry adds a mild friendliness, making it suitable for contemporary, approachable branding and product communication.
Likely intended as a contemporary, geometric workhorse for clear communication with a friendly edge. The emphasis on round construction and uniform strokes suggests a focus on consistency, impact, and easy recognition across branding and display contexts.
The font’s heavy presence and tight internal spacing make it visually assertive, especially in all-caps settings. The overall consistency of curves and counters helps maintain legibility in short bursts of copy, while the simplified forms keep the texture clean and uncluttered.