Sans Other Ismam 5 is a regular weight, narrow, low contrast, upright, short x-height font.
Keywords: branding, packaging, posters, headlines, children’s media, playful, handmade, casual, friendly, quirky, handmade feel, approachability, playful display, casual readability, rounded, bouncy, soft, informal, naive.
A compact, hand-drawn sans with rounded bowls and gently irregular outlines that suggest marker or brush lettering. Strokes stay fairly even, while terminals often swell slightly and end in soft, blunted tips. Proportions are tight and slightly condensed overall, with lively, inconsistent widths between letters that create a rhythmic, human feel. Uppercase forms are simple and geometric-leaning (notably round C/O/Q), while the lowercase keeps single-storey shapes and simplified constructions for quick readability.
Best suited to branding, packaging, and display settings where an informal, handcrafted voice is desired. It works well for posters, social graphics, labels, and short headings, and can also serve children’s or hobby-oriented materials where friendliness matters more than strict typographic regularity.
The font feels warm and approachable, with a casual, doodled tone that reads as personal rather than corporate. Its slight wobble and bouncy spacing add charm and humor, making text feel conversational and lighthearted.
Designed to emulate a casual hand-lettered sans: simple structures, rounded geometry, and subtle irregularity that conveys personality. The goal appears to be approachable display typography that stays readable while clearly signaling a handmade, playful character.
Round counters and open apertures help it remain legible in short phrases, while the intentionally uneven contour and spacing become more pronounced in longer paragraphs. Numerals follow the same informal, hand-shaped logic, with curved strokes and friendly, slightly quirky silhouettes.