Sans Contrasted Pure 12 is a very bold, normal width, high contrast, upright, normal x-height font.
Keywords: headlines, posters, branding, packaging, sports, poster, retro, editorial, assertive, sporty, impact, attention, display, compactness, bracketed, ink-trap, rounded joins, blocky, compact.
A heavy, compact display face with pronounced contrast and subtly sculpted stroke endings. Forms are largely sans in structure but show bracket-like shaping and tapered joins that give counters a slightly pinched, ink-trap feel. Curves are full and rounded, while verticals read as firm and steady; terminals are generally blunt with small flares that add rhythm without becoming decorative. Spacing appears tight and the overall silhouette stays dense, producing strong word shapes at larger sizes.
Best suited for headlines, posters, and bold editorial callouts where the high-impact weight and contrast can be appreciated. It can also work well for branding, packaging, and event or sports-style graphics that need a compact, powerful typographic mark.
The tone is bold and emphatic, balancing vintage sign-painter energy with a clean, contemporary bite. Its chunky proportions and carved transitions create a confident, attention-grabbing voice that feels suited to headlines and statements rather than quiet reading.
The design appears intended to deliver maximum impact in a controlled footprint, combining a sans skeleton with sculpted, contrasty detailing for character and differentiation. It aims for strong display performance with distinctive rhythm and solid legibility at large sizes.
Uppercase characters maintain sturdy, rectangular proportions, while lowercase shows compact bowls and short extenders that keep lines visually even. Numerals are similarly weighty and legible, matching the alphabet’s strong, poster-like presence.