Sans Other Leliw 7 is a very bold, normal width, low contrast, upright, normal x-height font visually similar to 'Chamelton' by Alex Khoroshok, 'Grupi Sans' by Dikas Studio, 'Flintstock' by Hustle Supply Co, 'Masheen' by Ingrimayne Type, and 'Trade Gothic Display' by Monotype (names referenced only for comparison).
Keywords: posters, headlines, packaging, stickers, merchandise, rugged, industrial, playful, retro, grunge, impact, distressed look, handmade feel, display focus, chunky, blocky, distressed, irregular, posterlike.
A heavy, block-built sans with compact proportions and squared counters. Strokes are thick and largely uniform, but the outer contours are intentionally irregular, with chiseled-looking bites and rough edges that create a distressed silhouette. Curves (C, G, O, S) feel carved rather than smooth, while straight-sided letters (E, F, H, I, L, T) keep a sturdy, sign-painting-like stance. Spacing is moderately tight and the texture is dark and dense, producing strong color in lines of text, with some natural unevenness across glyphs due to the distressed detailing.
Best suited to display settings where strong presence and texture are assets—posters, headlines, event promos, packaging, and merchandise graphics. It can also work for short emphatic phrases in branding systems that want a rugged, crafted tone, but the distressed edges make it less ideal for small, information-dense body text.
The font conveys a tough, handmade attitude—part stamped, part carved—mixing grit with an approachable, slightly cartoonish warmth. Its roughened shapes suggest wear, impact, and physical material, giving text a tactile, analog presence that feels bold and attention-seeking.
The design appears intended to deliver maximum impact with a deliberately worn, carved aesthetic—combining simple, blocky sans construction with expressive distress to add character and physicality in display typography.
The distressed treatment is integrated into the letterforms rather than applied as a uniform overlay, so each glyph has its own nicks and notches. Numerals follow the same chunky construction, with rounded figures showing the most visible “chipped” contour character.