Sans Normal Okran 14 is a bold, wide, low contrast, upright, tall x-height font visually similar to 'Neogrotesk' by Los Andes, 'Neue Galano' by René Bieder, and 'Buvera' and 'Conigen' by Yukita Creative (names referenced only for comparison).
Keywords: headlines, branding, posters, signage, ui labels, modern, confident, clean, technical, friendly, impact, clarity, modernity, versatility, legibility, geometric, rounded, blocky, compact, high legibility.
A heavy, geometric sans with sturdy verticals, broad bowls, and smooth circular curves. Stroke endings are mostly square and clean, while the overall construction favors simple, rational shapes with minimal modulation. Proportions feel generous and open in the counters, with a prominent x-height that keeps lowercase forms large and highly readable. The rhythm is steady and even, and the numerals match the letters in weight and clarity for consistent texture in mixed setting.
Well-suited to bold headlines, branding marks, and poster typography where strong presence and quick readability matter. It also works for signage and interface labels, particularly in contexts that benefit from compact, high-contrast-against-background letterforms at medium to large sizes.
The tone is contemporary and assured, balancing a straightforward, utilitarian voice with subtly friendly roundness. It reads as practical and no-nonsense, with enough softness in the curves to avoid feeling harsh or overly industrial.
The design intent appears to prioritize contemporary clarity and impact: a geometric, high-readability sans built to hold up in prominent display settings while remaining orderly and legible in shorter text blocks.
Uppercase forms present a solid, sign-like presence, while lowercase maintains clarity through open apertures and simple joins. The overall color on the page is dense and strong, making the typeface visually assertive in paragraphs and especially impactful in short lines and headings.