Sans Normal Idneh 2 is a light, normal width, low contrast, italic, normal x-height font.
Keywords: ui text, editorial, branding, packaging, posters, friendly, casual, modern, approachable, airy, approachability, readability, contemporary tone, soft emphasis, everyday text, rounded, humanist, soft terminals, open apertures, slanted.
A gently slanted sans with rounded, humanist construction and smooth, continuous curves. Strokes are even and relatively thin, with softened terminals and generous interior counters that keep letters open and readable. Proportions feel relaxed rather than rigidly geometric, and the set shows natural variation in widths and shapes across characters, creating an easy rhythm in text. Numerals follow the same soft, rounded logic and sit comfortably alongside the lowercase.
Works well for product branding, packaging, and editorial settings where a friendly, modern voice is needed. Its clarity and open forms also suit interface copy, instructional material, and short to medium passages at comfortable reading sizes, while the slant adds emphasis for headlines and callouts without feeling ornamental.
The overall tone is warm and informal, with a light, conversational feel. Its rounded joins and soft endings make it feel friendly and contemporary rather than technical or severe.
Designed to provide an approachable italic voice for everyday typography, balancing clean sans structure with softer, more humanist curves. The intent appears to be legibility and friendliness in continuous text, with a contemporary, informal character suitable for modern communications.
Curves dominate the design, and the slant is consistent across caps, lowercase, and figures, giving lines a flowing forward motion. The lowercase forms read cleanly in the sample text, with clear differentiation between similar shapes through open bowls and distinct stroke angles.