Sans Normal Efrey 7 is a light, wide, low contrast, upright, normal x-height font.
Keywords: ui text, branding, headlines, posters, editorial, modern, calm, clean, friendly, airy, clarity, modern neutrality, approachability, versatility, geometric, rounded, monoline, open counters, large apertures.
A monoline sans with broadly rounded forms and generous internal space. Curves are smooth and elliptical, with a steady, even stroke that keeps the texture light and consistent across lines. The lowercase shows simple, single-storey construction (notably the a and g) and open, readable apertures in letters like c, e, and s. Uppercase letters feel spacious and geometric, with clean joins and minimal modulation; numerals follow the same rounded, open design language for a cohesive set.
This font suits interface and product typography where a clean, open texture supports quick scanning, especially at medium sizes. It also works well for contemporary branding, signage, and headline settings that benefit from a friendly geometric voice. In editorial layouts, it can provide a modern, airy contrast alongside more traditional type choices.
The overall tone is modern and approachable, with a relaxed rhythm created by rounded geometry and open counters. Its light, uncluttered presence reads as contemporary and understated rather than expressive or technical.
The design appears aimed at a straightforward, contemporary sans that prioritizes clarity and a gentle, geometric character. By keeping strokes uniform and forms open, it emphasizes legibility and a calm visual presence across both display and text-like settings.
Round letters (O, C, G, Q) are notably circular and stable, helping the font feel orderly and neutral. The design avoids sharp terminals and heavy detailing, keeping edges soft and maintaining a smooth, even color in text.