Sans Normal Vumif 3 is a regular weight, normal width, low contrast, upright, normal x-height font visually similar to '210 Gulim' by Design210, Korean Fonts; 'Frygia' by Stawix; and 'Kommon Grotesk' by TypeK (names referenced only for comparison).
Keywords: ui text, branding, packaging, signage, editorial, friendly, clean, approachable, modern, soft, approachability, clarity, versatility, modernity, warmth, rounded, monoline, open counters, smooth terminals, airy.
A rounded, monoline sans with smooth curves and softened terminals throughout. Strokes maintain an even thickness with gently radiused joins, giving letters a calm, uniform texture in both display and text sizes. Counters are generally open and generously sized, and the forms lean toward geometric construction while retaining slight humanist softness in curves and shoulders. The lowercase shows a simple, single-storey “a” and “g”, a compact “t” with a short crossbar, and a tall, clean “l”, creating an uncluttered rhythm. Numerals follow the same rounded logic, with broad bowls and stable verticals that read clearly alongside the letters.
This font suits UI copy, product branding, and packaging where a clean, friendly tone is desired. Its rounded, open shapes support comfortable reading in short paragraphs, while the uniform stroke and softened terminals also work well for signage and headlines that need to feel modern but approachable. It can serve as a versatile sans for editorial sidebars, infographics, and general-purpose digital typography.
The overall tone is friendly and contemporary, with a soft, welcoming voice rather than a sharp technical one. Rounded detailing reduces visual tension, making the font feel approachable and easygoing while still staying crisp and modern. It suggests clarity and simplicity, suitable for brands or interfaces that want warmth without becoming playful or quirky.
The design appears intended to provide a dependable everyday sans with a softened, rounded personality. It prioritizes clarity and consistency while adding warmth through curved terminals and smooth geometry, aiming for broad usability across text and display without feeling rigid or overly neutral.
Spacing appears balanced with a consistent, even color in the sample paragraphs, and the punctuation blends quietly into the texture rather than calling attention to itself. Wide curves in letters like C, G, O, and S reinforce the rounded theme, while diagonals (V, W, X, Y) remain smooth and slightly softened at the ends.