Sans Normal Labaj 13 is a very bold, wide, low contrast, italic, normal x-height font visually similar to 'Oceanwide Pro' by California Type Foundry (names referenced only for comparison).
Keywords: headlines, branding, posters, packaging, signage, sporty, confident, friendly, energetic, modern, impact, motion, approachability, modern branding, display strength, rounded, soft corners, geometric, punchy, compact counters.
A heavy, forward-slanted sans with rounded geometry and softly clipped terminals. Curves are full and circular, while joins and corners read smooth rather than sharp, giving the shapes a sturdy, engineered feel. Counters are relatively tight in letters like O, P, B, and 8, creating a dense color and strong presence in text. The design maintains consistent stroke weight with clean, even rhythm, and numerals follow the same rounded, robust construction for a unified set.
This font is well suited to headlines, brand marks, campaign graphics, and short bursts of copy where impact matters more than delicate detail. It can work effectively on packaging and signage, and in UI contexts for emphasis (buttons, labels, calls-to-action) when set at sufficiently large sizes to preserve interior clarity.
The overall tone is bold and upbeat, with a contemporary, athletic flavor. The italic stance adds momentum, while the rounded forms keep it approachable rather than aggressive. It feels designed to project confidence and immediacy, suitable for attention-grabbing messaging.
The design appears intended to deliver maximum visual punch with a friendly, rounded modernity and a built-in sense of motion. Its consistent weight and compact counters suggest an emphasis on bold display performance and clear silhouette recognition across letters and numerals.
The spacing and sidebearings appear tuned for large sizes, where the dense interior spaces and strong diagonal stress read most clearly. The italic angle is consistent across caps, lowercase, and figures, reinforcing a cohesive, motion-oriented voice.