Sans Normal Dogad 9 is a light, wide, low contrast, upright, normal x-height font.
Keywords: ui design, editorial, branding, presentations, signage, clean, modern, neutral, friendly, versatility, clarity, approachability, legibility, open apertures, rounded terminals, airy, minimal.
A clean sans with open, circular construction and a relaxed, even rhythm. Strokes are consistently thin with gentle modulation, and many terminals are softly rounded rather than sharply cut, giving curves a smooth, continuous feel. Proportions read slightly expanded, with generous counters and clear apertures that keep letters from closing up at display sizes. Capitals are straightforward and geometric, while the lowercase keeps a simple, single-storey feel where applicable, maintaining an uncluttered silhouette.
Well-suited for UI and product interfaces, editorial subheads, and brand systems that need a neutral, contemporary sans with a softer edge. The open shapes and generous counters help it stay legible in short paragraphs and informational layouts, and its tidy geometry works well for signage and presentation graphics.
The overall tone is contemporary and restrained, leaning toward a calm, approachable clarity rather than a technical or aggressive voice. Rounded endings and spacious interiors add a friendly, easygoing texture that stays professional and unobtrusive in longer lines of text.
Designed to deliver a modern, general-purpose sans that balances geometric clarity with mild softness. The intent appears to be versatility and readability through open forms, restrained detailing, and a consistent, unembellished structure.
Round characters like O, C, and G emphasize near-circular bowls and smooth joins, while straight-sided forms (E, F, H, N) keep a crisp, architectural structure. Numerals follow the same open, rounded logic and match the letterforms well, supporting consistent typographic color in mixed alphanumeric settings.