Sans Contrasted Tadid 5 is a bold, wide, medium contrast, upright, normal x-height font visually similar to 'Cosan' by Adtypo, 'Amostra' by Latinotype, and 'Founder' and 'Founder Rounder' by Serebryakov (names referenced only for comparison).
Keywords: headlines, posters, packaging, branding, signage, playful, retro, friendly, hand-cut, display impact, retro flavor, handmade feel, approachability, soft corners, flared strokes, bulb terminals, bouncy baseline, chunky.
A heavy, rounded display face with gently flared strokes and soft, wedge-like terminals that create an engraved or hand-cut feeling. Curves are broad and full, counters are relatively open for the weight, and joins are smooth rather than angular. Proportions lean wide and generous, with a slightly uneven, buoyant rhythm across letters that keeps the texture lively while staying clearly constructed. Numerals match the letterforms with thick strokes, rounded shaping, and compact interior spaces that remain legible at larger sizes.
Well suited to headlines, posters, packaging, and identity work where a bold, personable voice is needed. It performs particularly well in short-to-medium display copy such as signage, event graphics, menus, and product labeling where its flared strokes and rounded forms can be appreciated.
The overall tone is warm and approachable, with a distinctly retro, poster-like character. Its subtle irregularities and flared endings give it a handcrafted charm that feels playful and a bit whimsical rather than formal or technical.
Likely designed to provide a high-impact display option that blends sans construction with subtly sculpted, flared terminals for a handcrafted, vintage-leaning feel. The goal appears to be strong readability at display sizes while maintaining an animated, friendly texture.
The face reads best when allowed room to breathe: the wide stance and weight create strong word shapes, while the lively rhythm can become visually busy in tight settings. Uppercase forms are especially punchy for titles, and the lowercase keeps a friendly, conversational color in short bursts.