Sans Normal Bokem 7 is a regular weight, normal width, low contrast, upright, normal x-height font.
Keywords: ui text, brand systems, editorial, signage, presentations, clean, modern, neutral, friendly, technical, clarity, versatility, modernization, legibility, geometric, round, crisp, minimal, open counters.
A clean sans serif with geometric underpinnings and rounded bowls. Strokes stay even and monolinear, with smooth curves and straight, unbracketed joins that keep the texture consistent. The proportions are balanced and readable, with open apertures and generous counters; round letters like O/C/G read as near-circular, while verticals and horizontals feel crisp and orthogonal. Numerals are straightforward and clear, matching the letterforms with simple curves and uniform stroke weight.
Well-suited to interface text, product and brand systems, and general-purpose editorial typography where a clean, contemporary sans is needed. It also works for signage and wayfinding, as well as slides and marketing collateral that benefit from a calm, highly legible typographic voice.
The overall tone is modern and neutral, projecting clarity and approachability rather than strong personality. Its rounded geometry adds a friendly edge, while the steady rhythm and simple shapes give it a practical, contemporary feel.
The design appears intended as a versatile, general-use sans that emphasizes clarity, consistency, and contemporary geometric simplicity. It aims to stay unobtrusive in reading while remaining polished and presentable for modern branding and digital environments.
In continuous text the spacing and stroke regularity produce an even gray value, supporting legibility in UI-like sizes as well as larger display settings. Diacritics or alternates are not shown; the visible character set focuses on basic Latin letters and figures.