Sans Superellipse Hidiw 12 is a very bold, narrow, monoline, upright, normal x-height font visually similar to 'Prelo Condensed' by Monotype, 'Etelka' by Storm Type Foundry, 'Beval' by The Northern Block, 'Elysio' by Type Dynamic, and 'Eastman Condensed' by Zetafonts (names referenced only for comparison).
Keywords: headlines, posters, packaging, sports branding, signage, industrial, confident, sporty, compact, retro, space saving, high impact, brand presence, rugged clarity, blocky, condensed, rounded corners, squared curves, sturdy.
A heavy, compact sans with squared-off curves and rounded-rectangle (superellipse-like) counters. Strokes are largely uniform with minimal contrast, and terminals are blunt, creating a strong, poster-ready silhouette. The proportions are tightly condensed with a high visual density; bowls and apertures stay relatively small and controlled, and curves resolve into squarish shapes rather than true circles. Numerals and capitals read sturdy and engineered, with consistent weight and crisp inner corners softened by rounding.
Best suited to short, high-impact settings such as headlines, posters, packaging fronts, and bold labels where tight width and heavy color are advantages. It can also work for signage and branding that benefits from a compact footprint and a sturdy, engineered feel.
The overall tone is bold and assertive with an industrial, utilitarian edge. Its condensed, blocky rhythm evokes athletic branding and mid-century display typography, giving text a punchy, no-nonsense presence.
The design appears intended to deliver maximum impact in limited horizontal space while keeping a cohesive, rounded-rectilinear geometry. It prioritizes strong silhouettes, uniform stroke weight, and a compact rhythm for bold display communication.
The face maintains a disciplined geometry across rounds (O, C, G, Q) and straights (E, F, H), emphasizing squared curvature throughout. Lowercase forms appear compact with short extenders, reinforcing a dense texture in paragraph-like settings, while punctuation in the sample text suggests a straightforward, functional style.