Sans Normal Mulaf 9 is a very bold, normal width, low contrast, upright, normal x-height font visually similar to 'Dexa Pro' by Artegra, 'EquipCondensed' by Hoftype, 'Avenir Next Paneuropean' by Linotype, and 'Neue Reman Gt' and 'Neue Reman Sans' by Propertype (names referenced only for comparison).
Keywords: headlines, posters, branding, packaging, signage, friendly, playful, chunky, confident, retro, impactful display, friendly branding, retro nod, rounded, soft, heavy, compact, geometric.
A dense, rounded sans with heavy, even strokes and broadly geometric construction. Curves are built from full, smooth bowls with small-ish counters, while terminals are blunt and squared-off, giving the shapes a cut, blocky finish. Uppercase forms are compact and sturdy, with wide curves in C/G/O and a simple, circular Q with a small diagonal tail. Lowercase letters keep a single-storey a and g, a short-armed t, and a round i/j dot, producing an overall soft but weighty rhythm. Numerals follow the same chunky logic with rounded interiors and substantial verticals.
Best suited to headlines and short, high-impact text where its heavy, rounded forms remain legible and characterful. It works well for branding, packaging, and signage that benefits from a friendly, confident presence, and for poster typography where a bold, compact texture is desirable.
The tone is bold and approachable, with a buoyant, slightly retro flavor. Its rounded massing and tight counters feel energetic and friendly, reading as contemporary display with echoes of mid-century signage and packaging.
Likely intended as a punchy display sans that balances geometric roundness with squared terminals for a distinctive, approachable look. The emphasis appears to be on strong word silhouettes and a consistent, chunky texture that performs well at large sizes.
The design leans on strong silhouette recognition rather than fine detail: joins are clean, curves are generous, and spacing in the samples appears tuned for large sizes where the heavy weight can breathe. The combination of rounded bowls and squared terminals creates a distinctive “soft-block” texture across words.