Sans Superellipse Pelam 7 is a bold, narrow, low contrast, upright, normal x-height font visually similar to 'Festivo Clean' by Ahmet Altun, 'Geogrotesque Condensed Series' by Emtype Foundry, 'Hype vol 2' by Positype, and 'Ordax' by The Northern Block (names referenced only for comparison).
Keywords: headlines, posters, packaging, signage, labels, industrial, utilitarian, assertive, technical, compact, impact, compactness, uniformity, ruggedness, condensed, blocky, rounded corners, squared curves, sturdy.
A condensed, heavy sans with squared, superelliptical curve construction and consistently rounded corners. Strokes are thick and even, with minimal modulation and mostly closed apertures, producing dense counters and a compact rhythm. The verticals feel dominant, terminals are largely blunt, and curves on letters like C, O, S, and U read as rounded-rectangle forms rather than true circles. Lowercase features single-storey a and g, short ascenders/descenders, and straightforward, rectangular punctuation-like detailing (e.g., the i/j dots). Numerals match the same blocky geometry, with firm, upright alignment and sturdy interior shapes.
Best suited for headlines, posters, and attention-grabbing captions where a compact footprint and strong presence are useful. It also fits packaging, labels, and utilitarian signage systems that benefit from a sturdy, engineered sans with rounded-rectangle shaping.
The overall tone is tough and workmanlike, leaning toward industrial signage and practical labeling. Its compact width and dense black forms create an assertive, no-nonsense voice that feels mechanical and efficient rather than delicate or expressive.
The design appears intended to deliver a compact, high-impact sans built from rounded-rectangular geometry, emphasizing solidity, uniformity, and quick recognition in display and functional applications.
The typeface maintains a consistent, squared-curve DNA across capitals, lowercase, and numerals, giving it a unified, engineered look. In text, the tight apertures and heavy color push it toward display and short-form settings where impact matters more than airy readability.