Sans Normal Wubey 1 is a regular weight, wide, low contrast, upright, normal x-height font.
Keywords: ui text, branding, headlines, packaging, signage, friendly, clean, modern, approachable, casual, approachability, clarity, modern neutrality, friendly branding, everyday usability, rounded, open, monoline, soft-cornered, geometric.
A rounded, monoline sans with softly eased terminals and broad, open counters. Curves are built from near-circular bowls and smooth arcs, while joins stay simple and sturdy, giving the design an even, calm rhythm. The capitals read clear and slightly roomy, and the lowercase maintains a straightforward construction with single-storey forms where expected and minimal stroke modulation throughout. Numerals follow the same rounded geometry, with generous apertures and consistent thickness that keeps texture uniform in lines of text.
It suits user interfaces and product copy where a clear, welcoming voice is needed, and it scales well into headlines thanks to its rounded geometry and even color. The style also fits contemporary branding, packaging, and signage that aims for friendliness and simplicity without becoming overly playful.
The overall tone is friendly and contemporary, with soft shapes that feel approachable rather than clinical. Its rounded finish lends a mild, informal warmth while remaining neutral enough for everyday interface and brand use.
The design appears intended to offer a modern, rounded sans with strong legibility and a gentle personality, balancing geometric construction with softened terminals for a more human, approachable feel in both display and text settings.
Wide rounds (notably in O/C/G-style shapes) and open apertures help preserve clarity at smaller sizes, while the softened terminals prevent the design from feeling sharp or technical. The punctuation and spacing shown in the sample support an easy, conversational reading flow.