Sans Superellipse Imboj 4 is a very bold, very wide, low contrast, italic, normal x-height font visually similar to 'Vito' by Dots&Stripes Type, 'Gltp Starion' by Glowtype, 'Neue Helvetica' and 'Neue Helvetica Paneuropean' by Linotype, 'Fact' by ParaType, 'Etelka' by Storm Type Foundry, and 'Ansage' by Sudtipos (names referenced only for comparison).
Keywords: headlines, posters, sports branding, logotypes, packaging, sporty, energetic, assertive, technical, modern, impact, speed, branding, emphasis, display, angular terminals, blocky, compact counters, engineered, geometric.
The design is an italicized sans with blocky, rounded-rectangle (superellipse-like) construction and large, open counters. Strokes are uniformly heavy with minimal modulation, and corners are softened while terminals are often angled, reinforcing a streamlined, engineered look. Proportions emphasize breadth and horizontal presence, with compact apertures and tight interior shapes that create dense, high-impact word images.
It is well suited to display typography where a bold, kinetic voice is needed: sports branding, motorsport and athletic apparel graphics, product and packaging headers, posters, and promotional campaigns. It can also work for tech-leaning or industrial identities that benefit from a wide, streamlined presence, especially in short phrases, titles, and logos.
This typeface projects a fast, forceful tone with a distinctly sporty, performance-minded energy. Its heavy, forward-leaning stance feels assertive and contemporary, suggesting momentum, confidence, and a slightly aggressive edge.
The letterforms appear designed to maximize impact and immediacy, combining a slanted, dynamic posture with sturdy, geometric shapes for strong readability at larger sizes. The rounded-rectangular construction and angled cuts suggest an intention to feel engineered and fast, suitable for attention-grabbing headlines and brand marks.
The overall rhythm is compact and dense, with rounded corners balancing the aggressive slant and angled terminals. Numerals match the same chunky, aerodynamic construction, helping maintain a consistent tone across alphanumerics.