Sans Normal Keboy 2 is a bold, normal width, low contrast, italic, normal x-height font.
Keywords: headlines, posters, sports branding, packaging, event promos, sporty, dynamic, confident, friendly, retro, impact, motion, emphasis, branding, display, slanted, compact, chunky, rounded, high-impact.
A heavy, right-slanted sans with low stroke contrast and broad, rounded curves. The forms are compact with generous internal counters and a strong, forward-leaning rhythm that reads as energetic rather than calligraphic. Terminals are clean and mostly blunt, with occasional angled cuts that reinforce motion; diagonals (A, V, W, X) feel punchy and stable. Figures are sturdy and highly legible, with simple, geometric construction that stays consistent across caps, lowercase, and numerals.
Best suited to short, high-impact settings such as headlines, posters, sports and team-related graphics, energetic branding, and promotional materials. It can also work for packaging and bold UI moments where emphasis and quick recognition are more important than long-form comfort.
The overall tone is fast, assertive, and upbeat, suggesting motion and momentum. It carries a mildly retro, headline-driven personality—approachable and sporty rather than formal or technical.
The design appears intended to deliver a compact, energetic display voice: a sturdy geometric sans pushed into a pronounced slant to imply speed and confidence while keeping letterforms simple and readable.
In text, the strong slant and dense weight create a lively texture and pronounced word shapes, especially in mixed-case. Spacing appears comfortable for display use, while longer passages may feel visually intense due to the combination of weight and obliqueness.