Sans Normal Selon 3 is a regular weight, narrow, low contrast, upright, normal x-height font.
Keywords: branding, packaging, posters, apps, kids content, friendly, casual, approachable, clean, playful, soften modernism, increase friendliness, everyday legibility, casual display, rounded, monoline, soft corners, humanist, open apertures.
This is a rounded, monoline sans with softly blunted terminals and gently modulated curves. Letterforms lean toward simple geometric construction, but retain an informal, hand-drawn steadiness in stroke joins and curve transitions. Counters are open and clear (notably in C, G, e, and s), and the overall rhythm feels even, with compact widths and straightforward proportions. The lowercase shows single-storey a and g, a short-shouldered r, and a compact t with a small crossbar, reinforcing an easy, contemporary text texture.
It works well for approachable branding, packaging, and poster headlines where a soft, modern voice is needed. The clear counters and simple shapes also suit UI labels, product tags, and general-purpose display text, especially where a friendly tone is preferred.
The font conveys a friendly, casual tone with a clean, modern simplicity. Its rounded endings and uncomplicated shapes feel welcoming and slightly playful without becoming novelty-driven.
The design appears intended to provide a modern, highly legible sans with softened corners and an informal warmth. It prioritizes straightforward construction and consistent stroke weight to keep text feeling clean while remaining personable.
Capitals are simple and legible, with a relatively plain E/F/T and a rounded-bottom U. Numerals follow the same soft, monoline logic; curves are smooth and the 2/3/5/6/9 feel particularly rounded, producing a cohesive, approachable set for mixed text and UI-like labeling.