Print Upgus 2 is a regular weight, narrow, low contrast, reverse italic, normal x-height font.
Keywords: kids branding, posters, packaging, social graphics, headlines, playful, friendly, casual, handmade, quirky, handmade warmth, casual voice, playful texture, informal clarity, rounded, bouncy, monoline, soft terminals, irregular rhythm.
A lively, hand-drawn print with rounded forms and a mostly monoline stroke. Letters lean subtly backward with a bouncy baseline and uneven internal spacing that reinforces the handmade feel. Curves are generous and slightly wobbly, corners are softened, and terminals often finish with a gentle taper rather than crisp cuts. Proportions vary from glyph to glyph, with compact widths and slightly inconsistent counters that read as intentional, sketch-like informality.
Works best in short to medium passages where a friendly, informal voice is needed—posters, packaging callouts, social media graphics, and playful branding. It also suits educational or kid-focused materials and casual signage, where the handmade texture adds charm and approachability.
The tone is upbeat and approachable, like quick marker lettering on a note or a classroom poster. Its backward slant and uneven rhythm add a whimsical, off-the-cuff character that feels personable rather than polished. Overall it suggests warmth, humor, and everyday friendliness.
The design appears intended to emulate quick, natural hand-printing with a marker-like stroke and relaxed consistency. Its slightly backward lean, soft terminals, and varied proportions prioritize personality and warmth over strict typographic regularity.
Capitals are simple and rounded with open shapes that stay readable at display sizes, while lowercase maintains a casual, printed look rather than cursive connection. Numerals match the same loose, handwritten construction with rounded bowls and varied widths, keeping the texture consistent across mixed text.