Sans Normal Ombaj 5 is a bold, normal width, low contrast, upright, normal x-height font visually similar to 'Helvetica', 'Helvetica Hebrew', 'Helvetica Thai', and 'Helvetica World' by Linotype; 'H Central' by MacCampus; 'CG Triumvirate' by Monotype; and 'Europa Grotesk SB' by Scangraphic Digital Type Collection (names referenced only for comparison).
Keywords: headlines, branding, posters, packaging, signage, modern, friendly, confident, straightforward, clean, clarity, impact, versatility, modernity, approachability, geometric, rounded, open counters, high legibility, monoline.
A heavy, geometric sans with smooth, rounded curves and largely monolinear strokes. The letterforms favor simple, circular construction with open apertures and generous counters, giving the shapes a clear, readable silhouette. Terminals are mostly flat and clean, while curves stay consistent and even; overall spacing feels steady and workmanlike, supporting strong word shapes in all-caps and mixed-case settings.
Best suited to headlines, branding, packaging, and signage where a strong, clean voice is needed. It also works well for short UI labels, calls to action, and other compact text elements where clarity and steady rhythm matter more than fine detail.
The tone is modern and approachable, projecting confidence without feeling aggressive. Its rounded geometry and clean finishing create a friendly, everyday neutrality suited to contemporary branding and interface contexts.
The font appears intended as a versatile, contemporary sans that emphasizes clarity and impact through geometric construction and consistent stroke weight. Its design choices suggest a focus on fast recognition, robust reproduction at larger sizes, and an approachable visual character.
The design reads especially stable in uppercase, with compact, blocky proportions and smooth internal spaces that keep the texture even in dense lines. Numerals match the same rounded, geometric logic, reinforcing a cohesive, contemporary set for display and UI-like uses.