Sans Normal Malul 3 is a very bold, very wide, medium contrast, italic, normal x-height font visually similar to 'Latino Gothic' by Latinotype, 'Belle Sans' by Park Street Studio, 'Otoiwo Grotesk' by Pepper Type, and 'Makro' by Tokotype (names referenced only for comparison).
Keywords: headlines, posters, sports branding, packaging, titles, sporty, assertive, energetic, modern, punchy, impact, momentum, attention, modernity, branding, oblique, rounded, compact counters, soft corners, high impact.
A heavy, slanted sans with broad proportions and smooth, rounded curves. Strokes are uniform and sturdy, with compact internal counters that keep letters dense and ink-rich. Curved forms like O, C, and S read as elliptical and slightly sheared, while diagonals (A, K, V, W, X, Y) emphasize speed through sharp, clean joins. The lowercase is simple and robust, with a single-storey a and g, and the numerals are similarly weighty and rounded, designed for strong presence at display sizes.
Best suited to short, high-impact text such as headlines, posters, product packaging, and branding—especially in sporty or action-oriented contexts. It can work for brief subheads or callouts where emphasis and momentum are more important than long-form readability.
The overall tone is fast and confident, with an athletic, forward-leaning stance. Its dense weight and wide footprint create an immediately attention-grabbing voice suited to bold statements and competitive, high-energy messaging.
The design appears intended to deliver maximum visual impact with a streamlined, contemporary sans structure, combining rounded geometry with a consistent slant to suggest speed and urgency. It prioritizes bold presence and clear silhouettes for display-led typography.
Spacing in the samples feels tight but controlled, reinforcing a compact, headline-oriented rhythm. The oblique angle is consistent across caps, lowercase, and figures, giving text a unified sense of motion.