Sans Normal Jekum 2 is a very bold, very wide, low contrast, italic, normal x-height font visually similar to 'Artegra Sans' and 'Dexa Pro' by Artegra and 'Corbert Wide' and 'NeoGram' by The Northern Block (names referenced only for comparison).
Keywords: headlines, posters, sports branding, packaging, logos, sporty, confident, dynamic, modern, punchy, impact, speed, branding, display, oblique, rounded, geometric, blocky, compact counters.
A heavy, oblique sans with broad, rounded forms and a distinctly horizontal stance. Strokes are uniform and low-contrast, with smooth curves in the bowls and more angular, wedge-like terminals on diagonal joins. The letterforms feel slightly condensed internally due to tight counters (notably in round letters) and the strong weight, while overall widths remain generous, producing a wide, muscular texture. Numerals follow the same chunky geometry, with simplified shapes and stable, solid silhouettes that hold up well at display sizes.
Best suited to headlines, posters, and brand marks where strong impact and motion are desired. It can work well for sports or automotive-flavored branding, packaging, and promotional graphics, especially when set large or paired with a calmer text face for supporting copy.
The overall tone is energetic and assertive, with a forward-leaning motion that reads as fast and sporty. Its bold presence feels confident and attention-grabbing, leaning toward contemporary branding rather than quiet editorial typography.
The font appears designed to deliver maximum visual impact with a dynamic, italicized stance and sturdy geometric construction. Its forms prioritize bold readability and a modern, high-energy voice for display-led typography.
The design maintains a consistent slant and rhythm across caps, lowercase, and figures, creating a cohesive headline color. Rounded characters (like O/C/G and o/c/e) feel inflated and sturdy, while diagonals (A/K/V/W/X/Y/Z) emphasize speed through sharp joins and angled cuts.