Sans Normal Okrim 3 is a bold, wide, low contrast, upright, normal x-height font visually similar to 'Modica' by Monotype and 'Helios Antique' by W Type Foundry (names referenced only for comparison).
Keywords: headlines, posters, branding, packaging, signage, confident, modern, friendly, clean, direct, impact, clarity, modernity, approachability, versatility, geometric, rounded, sturdy, compact, crisp.
A heavy, geometric sans with broad proportions and clean, continuous curves paired with flat terminals. Letterforms lean on near-circular bowls and smooth joins, producing a stable rhythm with minimal stroke modulation. Counters are relatively open for the weight, and punctuation and numerals share the same solid, even color, yielding a clear, high-impact texture in text.
Well suited to headlines, posters, and large-format messaging where a dense, assertive typographic color is desirable. It can also support branding and packaging that call for a modern geometric voice, and performs clearly in short UI labels or signage where quick recognition matters.
The overall tone is confident and contemporary, with a friendly approachability driven by rounded forms and straightforward construction. Its strong presence reads as practical and no-nonsense, while the smooth geometry keeps it from feeling harsh or technical.
The font appears designed to deliver strong visual impact with a simple geometric construction, balancing firmness with rounded friendliness. Its proportions and consistent stroke behavior suggest an emphasis on clarity, presence, and dependable readability in display and short text settings.
The design maintains consistent stroke thickness across curves and straights, and the wide stance helps preserve legibility as weight increases. Round characters (like O, C, and 0) appear especially prominent, reinforcing a cohesive geometric theme throughout letters and figures.