Sans Normal Keruh 1 is a bold, normal width, low contrast, italic, normal x-height font visually similar to 'Elisar DT' and 'Elisar DT Infant' by DTP Types, 'Qamari Sans' by NamelaType, 'Comenia Sans' by Suitcase Type Foundry, 'NuOrder' by The Northern Block, and 'Rehn' by moretype (names referenced only for comparison).
Keywords: headlines, posters, branding, sportswear, packaging, sporty, dynamic, confident, contemporary, punchy, emphasis, speed cue, impact, modernity, brand punch, oblique, geometric, rounded, compact, sturdy.
This typeface is a heavy, right-leaning sans with a compact, sturdy build and smooth, rounded geometry. Strokes are broadly uniform with minimal contrast, producing dense color and strong presence in text. Curves are clean and elliptical, terminals are mostly blunt, and counters stay relatively open for the weight. The italic construction feels like a true oblique with consistently slanted stems and stable proportions across uppercase, lowercase, and figures.
It performs best in headlines, logos, and short bursts of copy where a strong, dynamic voice is needed. The bold, slanted forms make it well-suited to sports and active-lifestyle branding, promotional graphics, packaging callouts, and title treatments where impact matters more than long-form reading comfort.
The overall tone is energetic and assertive, with a forward-leaning stance that reads as fast, modern, and performance-oriented. Its weight and tight rhythm add a confident, no-nonsense voice suited to attention-grabbing messaging.
The design appears intended to deliver a modern, high-impact sans that combines geometric roundness with an energetic italic slant. Its consistent stroke weight and compact proportions prioritize visual punch, quick recognition, and a contemporary graphic feel.
Uppercase forms look compact and blocky with rounded corners that soften the impact, while lowercase shapes maintain simple, geometric constructions. Numerals appear sturdy and highly legible at display sizes, matching the same dense, even stroke color as the letters.