Slab Contrasted Ugse 2 is a very bold, wide, medium contrast, upright, normal x-height font visually similar to 'Equip Slab' by Hoftype, 'Weekly' by Los Andes, 'SK Reykjavik' by Salih Kizilkaya, and 'Clinto Slab' by XdCreative (names referenced only for comparison).
Keywords: headlines, posters, branding, packaging, editorial, robust, authoritative, vintage, friendly, impact, nostalgia, readable display, brand voice, slab serif, bracketed serifs, ball terminals, soft corners, high impact.
This typeface is a heavy slab serif with substantial, mostly bracketed serifs and a broad overall footprint. Strokes are thick and confident with noticeable (but not delicate) contrast, giving counters a slightly pinched, ink-trap-like feel in places. Curves are full and rounded, while joins and terminals tend to be softened rather than razor-sharp, producing a sturdy, printable texture. The lowercase shows single-storey forms (notably the a and g) and prominent rounded terminals, while the numerals and capitals keep a blocky, poster-forward presence.
Best suited for large sizes where its heavy slabs and rounded details can project personality—such as headlines, cover lines, posters, and brand marks. It can also work for short editorial callouts, pull quotes, and packaging copy where a strong, classic voice is desired.
The font communicates weight, certainty, and a classic display sensibility—evoking traditional print, headlines, and old-school advertising. Its rounded details and generous shapes temper the toughness, making it feel approachable rather than severe. Overall it reads as bold, dependable, and slightly nostalgic.
The design appears intended to deliver a high-impact slab serif with a traditional backbone and softened, friendly shaping. Its chunky serifs, rounded terminals, and robust proportions suggest a focus on attention-grabbing display typography that still maintains familiar, readable letterforms.
In text settings, the rhythm is dense and high-contrast in color, creating strong line presence and clear word shapes. Wide capitals and thick slabs produce a pronounced baseline, and the punctuation and figures visually match the headline-centric tone.