Sans Normal Kybez 1 is a very bold, wide, low contrast, italic, tall x-height font visually similar to 'Fander' by Roman Melikhov (names referenced only for comparison).
Keywords: headlines, posters, sports branding, packaging, social ads, sporty, energetic, confident, modern, playful, impact, motion, approachability, branding, rounded, slanted, blocky, friendly, soft-cornered.
A heavy, slanted sans with broad proportions and a strongly rounded, softened geometry. Strokes are thick and even, with minimal modulation, and many joins and terminals are blunted into smooth corners that give the letterforms a molded, almost rubbery feel. Counters stay relatively open for the weight, and the overall rhythm is compact and punchy, with sturdy verticals and forward-leaning diagonals that emphasize motion and impact.
This style performs best in display roles such as headlines, poster typography, event graphics, and bold branding applications where an energetic, sporty voice is desired. It can also work for packaging and social or digital ads that need immediate punch, especially at larger sizes.
The tone is assertive and upbeat, combining athletic momentum with a friendly, approachable softness. Its forward slant and chunky forms read as energetic and promotional, while the rounded finishing keeps it from feeling aggressive or technical.
The design appears intended to deliver maximum impact with a dynamic, forward-leaning stance while staying inviting through rounded corners and open shapes. It prioritizes bold presence and motion over neutrality, aiming for attention-grabbing display typography.
The figures and punctuation match the same bold, rounded construction, maintaining a consistent texture in running text. In the sample paragraph, the heavy weight creates strong color and visual density, best suited to short bursts where the slant and width can be a feature rather than a constraint.