Sans Normal Budiz 13 is a regular weight, normal width, low contrast, upright, normal x-height font.
Keywords: ui text, body text, editorial, signage, presentations, clean, modern, neutral, friendly, crisp, versatility, clarity, modernity, neutrality, systematic design, geometric, open forms, round terminals, balanced, straightforward.
This typeface presents a clean, geometric sans structure with smooth, circular bowls and consistent stroke thickness. Curves are broadly drawn and join into straight stems with minimal modulation, creating even texture across lines of text. Uppercase forms are stable and fairly wide, while lowercase shapes stay open and legible, with simple constructions and round counters. Numerals follow the same plainspoken geometry, pairing clear curves with straightforward angles for a cohesive, contemporary rhythm.
It suits interface copy, product and marketing text, and general-purpose editorial settings where clarity and a clean, contemporary voice are needed. The even rhythm and open forms also make it a solid choice for signage and presentation typography, especially at small-to-medium sizes.
The overall tone is neutral and modern, leaning friendly through its rounded shapes and open apertures. It reads as practical and unobtrusive, supporting content without calling attention to itself, while still feeling polished and current.
The design intention appears to be a versatile, general-purpose sans with geometric roots, prioritizing clarity, consistency, and a modern visual neutrality. Its restrained detailing suggests it was drawn to perform reliably across many contexts rather than to convey a highly decorative or historical character.
Letterforms show a restrained, systematic design language: circular characters (like C, O, Q) feel near-mono-geometric, while angled forms (V, W, X, Y) are sharp but not aggressive. Spacing appears even and steady in the text sample, producing a calm, consistent gray value suitable for sustained reading.