Sans Normal Niluv 12 is a bold, wide, low contrast, upright, normal x-height font visually similar to 'Arpona Sans' by Floodfonts; 'Interval Next' by Mostardesign; 'Radiate Sans' by Studio Sun; 'Loew', 'Loew Next', and 'Loew Next Arabic' by The Northern Block; 'Nuno' by Type.p; and 'Nova Pro' by XdCreative (names referenced only for comparison).
Keywords: headlines, posters, branding, signage, packaging, modern, confident, clean, friendly, utilitarian, impact, clarity, modernity, versatility, readability, geometric, monoline, open apertures, large counters, rounded terminals.
A heavy, geometric sans with broadly proportioned letterforms and simple, monoline construction. Curves are built from smooth, near-circular bowls and generous counters, while straight strokes keep a steady, even thickness. The lowercase shows a single-storey a and g, a compact ear on g, and overall open apertures that keep shapes readable at size. Numerals and capitals follow the same sturdy, rounded geometry, producing an even rhythm and a strong, blocky silhouette without decorative detail.
This style is well suited to headlines and display typography where strong presence and quick readability are needed. It should perform well in branding and packaging that want a contemporary, approachable voice, and it also fits signage or UI moments that benefit from sturdy, open letterforms at larger sizes.
The overall tone is modern and confident, with a friendly practicality. Its broad forms and clean construction feel straightforward and contemporary, leaning more toward clarity and impact than elegance or delicacy.
The design appears intended as a robust, no-nonsense geometric sans that delivers high impact while staying clean and legible. Its simplified forms and generous internal space suggest a focus on clear recognition and consistent texture in prominent typographic roles.
Spacing reads comfortable and stable in the text sample, supporting solid word shapes in bold settings. Circular letters (like O/o) appear especially prominent, reinforcing the font’s geometric character, while diagonals (V/W/X/Y) keep crisp, direct angles that add energy without breaking the consistent stroke feel.