Sans Normal Odred 9 is a very bold, normal width, low contrast, upright, normal x-height font visually similar to 'Astoria' and 'Astoria Sans' by Alan Meeks, 'Formata' by Berthold, 'Whitney' by Hoefler & Co., 'LCT Picon' by LCT, and 'Akwe Pro' by ROHH (names referenced only for comparison).
Keywords: headlines, posters, branding, packaging, signage, confident, friendly, punchy, retro, sturdy, impact, approachability, display strength, clarity, blocky, compact, rounded, soft corners, heavy terminals.
A very heavy, compact sans with broadly rounded curves and softened corners that keep the dense weight from feeling rigid. Strokes are mostly uniform with minimal contrast, and counters are generous enough to stay open at display sizes, though they tighten in letters like B, R, and S. The lowercase is single‑storey where applicable (notably the g), with short, sturdy ascenders and a robust baseline presence. Overall spacing and rhythm favor tight, impactful silhouettes rather than airy texture.
Best used for headlines, posters, logos, and packaging where a dense, high-impact word shape is desirable. It also suits signage and short UI labels when you want a friendly but assertive voice, though the weight and compact spacing can become visually heavy in long passages.
The tone is bold and approachable, mixing a poster-like punch with a slightly nostalgic, mid-century sign/advertising feel. Its rounded geometry reads friendly rather than aggressive, making it well-suited to attention-getting copy that should still feel welcoming.
The design appears intended as a strong display sans that delivers maximum presence with rounded, approachable forms. It prioritizes bold silhouettes and even stroke weight to create a consistent, attention-grabbing texture across caps, lowercase, and figures.
The uppercase forms are wide and stable with strong verticals, while diagonals (V, W, X) remain thick and emphatic. Numerals are heavy and highly legible, matching the letterforms’ rounded, compact construction for a consistent display color.