Slab Contrasted Wiha 1 is a very bold, very wide, medium contrast, upright, tall x-height font.
Keywords: headlines, posters, packaging, signage, editorial display, assertive, retro, industrial, friendly, impact, nostalgia, sturdiness, legibility, chunky, blocky, bracketed, softened, heavyweight.
A dense, heavyweight slab serif with broad proportions and a tall, prominent lowercase that keeps counters open despite the mass. Strokes show noticeable contrast for the style, with thick verticals and slightly lighter joins and interior shaping, while the serifs read as sturdy, rectangular slabs with mild bracketing that softens the corners. Terminals are blunt and confident, curves are generously rounded, and the overall rhythm is compact and steady, producing a strong, poster-ready silhouette.
This font is well suited to headlines, posters, and signage where immediate impact is needed, as well as packaging and branding that benefits from a sturdy, vintage-leaning slab serif voice. It performs best at display sizes, where its rounded shaping and slab terminals can be appreciated without the texture becoming overly heavy.
The tone is bold and declarative, with a warm, throwback feel reminiscent of mid-century display typography. Its chunky slabs and rounded interiors add approachability, balancing toughness with a friendly, slightly nostalgic character.
The design appears intended to deliver maximum visual authority while remaining approachable, using broad proportions, strong slabs, and softened detailing to create a classic display slab serif that reads clearly and confidently in bold settings.
The numerals match the letters in weight and presence, with simple, high-impact forms that stay legible at large sizes. In text settings the spacing and large lowercase presence create a dark, attention-grabbing texture that favors short lines and headlines over lengthy reading.