Sans Superellipse Uphu 7 is a very bold, very wide, low contrast, upright, normal x-height font.
Keywords: headlines, logos, posters, gaming, sports branding, techy, futuristic, industrial, playful, sporty, impact, modernity, tech aesthetic, brand presence, display clarity, rounded, square-rounded, modular, blocky, compact.
A heavy, block-built sans with rounded-rectangle construction and softly radiused corners throughout. Curves resolve into superelliptic bowls and squared counters, while horizontal cuts and notches create crisp, engineered terminals. The proportions are wide and compact, with sturdy stems, tight apertures, and a generally closed, geometric rhythm that keeps word shapes dense and uniform. Figures and capitals share the same squared, techno logic, giving the design a consistent, modular silhouette across the set.
This font performs best in display roles where its blocky rounded geometry can be read clearly—headlines, branding marks, packaging, signage, and UI/game titles. It can also work for short callouts or labels where a technical, engineered flavor is desired, especially at medium-to-large sizes.
The overall tone feels futuristic and machine-made, with a confident, game-like punch. Its rounded-square geometry reads as modern and technical rather than friendly, while the chunky weight adds a bold, assertive voice suited to attention-grabbing messaging.
The design appears intended to merge rounded-square geometry with a robust, high-impact presence, offering a techno-inspired sans that stays legible while projecting a bold, contemporary identity. Its consistent modular curves and squared counters suggest an emphasis on modernity, system-like consistency, and strong visual branding.
Several characters incorporate distinctive cut-ins and squared counters that enhance differentiation at display sizes, though the dense interior spaces can feel tight in smaller settings. The design’s consistent corner radii and rectilinear curves give it a cohesive, hardware-inspired texture.