Slab Contrasted Ulwy 5 is a very bold, very wide, medium contrast, upright, normal x-height font.
Keywords: posters, headlines, packaging, signage, logotypes, western, vintage, punchy, friendly, rugged, display impact, vintage revival, signage feel, brand voice, print flavor, bracketed, blocky, soft corners, ink-trap feel, compact counters.
A heavy, block-structured slab serif with broad proportions and strongly bracketed serifs. Strokes show noticeable contrast, with thick verticals and slightly lighter connecting strokes, giving the letterforms a carved, poster-like solidity. Terminals and joins are subtly rounded, and several shapes show small notches and inward scoops that read like ink-trap or cut-in detailing at stress points. Counters are relatively compact, and the overall rhythm is dense and emphatic, with a sturdy baseline and strong horizontal slabs on characters like E, F, T, and I.
This design performs best in display settings where impact and personality matter: posters, headlines, branding, packaging, labels, and signage. It can also work for short subheads or pull quotes, especially when a vintage or Western-leaning voice is desired.
The tone is bold and attention-getting, with a distinctly retro, frontier-signage energy. Its chunky slabs and softened corners balance toughness with approachability, producing a friendly but rugged voice that feels at home in nostalgic and handcrafted contexts.
The font appears designed to deliver maximum presence with a classic slab-serif foundation, combining strong, bracketed serifs and slightly contrasted strokes to evoke traditional print and sign-lettering. The added notches and scooped joins introduce a crafted, tactile flavor that helps the forms hold up at large sizes and feel intentionally styled rather than purely utilitarian.
Uppercase forms are especially commanding and uniform in color, while the lowercase keeps the same weighty stance with clear, simple construction. Numerals follow the same slabbed, cut-in vocabulary, staying highly legible and consistent with the rest of the set.