Sans Normal Kuriv 4 is a bold, wide, low contrast, italic, normal x-height font visually similar to 'Afical' by Formatype Foundry, 'Power Grotesk' by Power Type, and 'Fander' by Roman Melikhov (names referenced only for comparison).
Keywords: headlines, posters, sports branding, packaging, signage, sporty, dynamic, modern, confident, industrial, impact, speed, branding, clarity, display, oblique, geometric, compact, blocky, angular.
A heavy, slanted sans with broad proportions and a compact, sturdy build. Strokes are consistently thick with minimal modulation, producing dense, high-impact letterforms. The design leans geometric but is softened by rounded bowls and generous interior counters, while angled terminals and diagonal joins add a forward-leaning, kinetic rhythm. Curves are smooth and controlled, and the overall spacing feels open enough to keep the weight readable, especially in larger settings.
This font is well suited to attention-grabbing headlines, posters, and large-scale messaging where impact and momentum are desired. It also fits sports and fitness branding, product packaging, and wayfinding or signage that benefits from bold, straightforward shapes. For longer text, it is likely best used in short blocks or callouts where its weight and slant can remain comfortable to read.
The tone is energetic and assertive, with a sporty, performance-driven feel. Its oblique stance and strong mass convey motion and urgency, while the clean, sans construction keeps it contemporary and utilitarian rather than decorative.
The design appears intended to deliver a modern, high-energy voice through a strong oblique stance and thick, even strokes. It prioritizes clarity at display sizes while maintaining a clean, geometric sensibility for contemporary branding and promotional typography.
Uppercase forms read as stable and block-like, while the lowercase shows a friendly, rounded structure that pairs well with the strong weight. Numerals are similarly robust and compact, designed to hold their shape at display sizes. The consistent slant across letters, figures, and punctuation contributes to a cohesive, fast-moving texture in paragraphs and headlines.