Sans Superellipse Rulib 15 is a regular weight, normal width, medium contrast, upright, normal x-height font.
Keywords: signage, packaging, headlines, ui labels, posters, industrial, technical, retro, utilitarian, clean, geometric clarity, system utility, industrial tone, signage readability, brand distinctiveness, squared, rounded corners, condensed feel, monoline, mechanical.
This typeface is built from squared, rounded-rectangle forms with consistent stroke weight and softly radiused corners. Curves tend to resolve into superelliptical bowls and arches, giving counters a compact, vertical shape rather than fully circular geometry. Stems are straight and sturdy, terminals are mostly flat, and joins stay crisp, producing a disciplined rhythm across text. Spacing reads even and slightly tight, while the overall silhouette feels tall and structured, with narrow interior apertures that reinforce its engineered look.
It suits signage and wayfinding, packaging, interface labels, and short-to-medium headlines where clarity and a technical mood are desired. The strong, compact shapes also work well for posters, product marks, and data-forward layouts that benefit from a structured, engineered aesthetic.
The tone is modern-industrial with a distinct technical and slightly retro flavor, reminiscent of labeling, instruments, and system signage. Its rounded squareness keeps it friendly enough for contemporary branding while maintaining a precise, no-nonsense character.
The design appears intended to deliver a clean, mechanical sans with superelliptical roundness—balancing strict geometry with softened corners for a distinctive, contemporary-industrial voice. It prioritizes consistent structure and a stable texture in continuous text while retaining enough character for display use.
Numerals and capitals emphasize uniform verticality and rounded-rectangular bowls, which helps maintain consistency in mixed strings. The italic is not evident in the samples, and the design relies on geometry and corner radii rather than calligraphic modulation for personality.