Sans Normal Ulmev 13 is a light, very narrow, medium contrast, upright, short x-height font.
Keywords: headlines, posters, packaging, editorial, logotypes, art deco, elegant, whimsical, refined, airy, deco revival, display clarity, brand character, minimal elegance, monolinear, geometric, rounded, condensed, high-waisted.
A slender, monolinear sans with softly rounded geometry and a restrained, low-key modulation. Capitals are tall and narrow with open, circular bowls (notably C, O, Q) and simplified construction, while curves tend to be drawn as smooth arcs rather than segmented strokes. The lowercase shows compact counters and a noticeably high waist in several letters, with clean, minimal terminals and occasional tapered joins that add a calligraphic snap without becoming ornate. Figures are similarly narrow and spare, with simple, open forms and consistent stroke behavior that keeps the texture light and even.
Best suited to display contexts such as headlines, poster titling, packaging, and editorial pull quotes where its condensed elegance can stand out. It can also work for wordmarks and short brand phrases, especially when a refined, Deco-tinged voice is desired.
The overall tone reads as Art Deco–leaning and boutique, combining crisp minimalism with a slightly playful, storybook charm. Its thin strokes and elongated proportions feel elegant and theatrical, suited to designs that want sophistication without heaviness.
The design appears intended to deliver a streamlined geometric look with a fashionable, vintage-inflected personality. By keeping strokes thin and forms simplified, it aims for a light, sophisticated presence while retaining enough quirky letterform detail to feel distinctive in branding and titling.
The rhythm is driven by tall verticals and generous inner whitespace, producing an airy color at text sizes. Several glyphs use distinctive simplified shapes (e.g., open, circular capitals and a stylized Q tail), which can add character but may also draw attention in longer passages.