Sans Superellipse Hurak 8 is a very bold, normal width, low contrast, upright, tall x-height font visually similar to 'Korolev' by Device, 'FS Industrie' by Fontsmith, 'HD Colton' by HyperDeluxe, 'Helvetica Now' by Monotype, 'Otoiwo Grotesk' by Pepper Type, and 'TT Commons™️ Pro' by TypeType (names referenced only for comparison).
Keywords: headlines, posters, branding, packaging, signage, bold, friendly, modern, playful, confident, display impact, approachability, geometric consistency, branding strength, rounded, soft corners, blocky, compact, high impact.
A heavy, geometric sans with rounded-rectangle construction and softly squared curves across bowls and counters. Strokes are thick and even, with minimal modulation and consistently blunt terminals that keep the silhouettes solid and compact. Proportions favor a tall lowercase with large apertures and simple, sturdy joins, while capitals read as wide, blocky forms with clean, unadorned structure. Overall spacing feels tight and punchy, emphasizing dense word shapes and strong typographic color.
Best suited to large sizes where its dense color and rounded geometry can deliver immediate impact—headlines, posters, packaging, and bold brand marks. It can also work for short UI labels or signage where clarity and presence are more important than delicate detail.
The rounded geometry gives the face a friendly, approachable tone despite its weight, balancing toughness with warmth. It feels contemporary and energetic, leaning toward a playful, poster-ready sensibility rather than a formal or editorial voice.
The design appears intended to deliver maximum impact with a friendly, geometric voice: a bold, contemporary sans built from rounded-rectangular forms for strong legibility, consistent texture, and confident display performance.
Round letters (like O, C, G) lean toward superelliptical forms, producing a squared-off roundness that stays consistent across the set. The numerals and punctuation in the sample text match the same sturdy rhythm, supporting bold, attention-grabbing lines.