Sans Superellipse Idloy 2 is a very bold, normal width, low contrast, upright, tall x-height font visually similar to 'Military Jr34' by Casloop Studio, 'Qiproko' by Nootype, and 'Navine' by OneSevenPointFive (names referenced only for comparison).
Keywords: headlines, posters, sports branding, packaging, signage, punchy, industrial, sporty, assertive, retro, impact, brand voice, space efficiency, high visibility, systematic geometry, rounded corners, squared bowls, blocky, compact, stencil-like.
A heavy, compact sans with rounded-rectangle (superellipse) construction throughout. Corners are broadly softened while stems and bowls stay block-like, creating a squared, machined silhouette rather than a purely geometric round. Counters are relatively tight and apertures tend to be small, which increases the dense, poster-friendly color. Lowercase forms lean toward single-storey simplicity (notably a and g), with short ascenders/descenders relative to the large x-height, and punctuation-like details such as the i/j dots rendered as firm squares. Figures are sturdy and wide with flattened curves and consistent corner radii, keeping a cohesive, modular rhythm across letters and numerals.
Best suited to short-form display applications where mass and shape can carry the message: headlines, posters, sports or team branding, bold packaging, and attention-grabbing signage. It will be most effective at medium to large sizes where the tight counters and compact apertures remain clear.
The overall tone is bold and no-nonsense, with a confident, engineered feel. Its rounded-square geometry adds a friendly edge to an otherwise tough, utilitarian voice, reading as sporty and slightly retro in large settings.
The design appears intended to deliver maximum impact with a cohesive rounded-rectangle system—combining sturdy, industrial letterforms with softened corners for approachability. The consistent corner treatment and compact spacing suggest a focus on strong silhouette recognition in branding and display contexts.
Several glyphs show distinctive cut-ins and notches (e.g., in B, S, and some diagonals), reinforcing a technical, display-driven personality. The uppercase set feels especially monumental and blocky, while the lowercase maintains the same squared softness for consistency in headline text.