Sans Normal Okkug 4 is a bold, wide, low contrast, upright, tall x-height font visually similar to 'Neufile Grotesk' by Halbfett and 'Freigeist', 'Neue Faktum', and 'Neue Freigeist' by René Bieder (names referenced only for comparison).
Keywords: headlines, posters, branding, signage, packaging, confident, modern, friendly, straightforward, energetic, impact, clarity, modernity, brand presence, geometric, rounded, compact spacing, large counters, clean terminals.
A heavy, geometric sans with broad proportions and smooth, circular curves paired with straight-sided stems. Strokes maintain an even thickness throughout, with clean, mostly flat terminals and minimal modulation. Uppercase forms feel solid and blocky, while the lowercase shows a large x-height with open counters and simple constructions (single-storey a and g), creating a dense but readable texture. Numerals are similarly weighty and rounded, matching the overall sturdy, uniform rhythm.
Well-suited to headlines, posters, and brand marks where a strong, contemporary sans is needed. The wide forms and open counters also work well for signage and packaging that require fast recognition at a glance.
The font projects a confident, modern tone with a friendly edge from its rounded geometry and open interiors. Its strong weight and wide stance give it an assertive, attention-grabbing presence that feels practical rather than decorative.
Likely designed to deliver a robust, geometric sans voice that reads cleanly and consistently while maximizing impact. The large x-height and simplified lowercase suggest a focus on clarity and straightforward usability in modern layouts.
In running text the letterforms create a dark, even color with strong horizontals and generous bowls; the overall impression is stable and contemporary. The simple lowercase structures and prominent x-height help maintain clarity at display sizes, while the boldness can quickly dominate in long paragraphs.