Sans Superellipse Ismi 14 is a very bold, wide, medium contrast, upright, normal x-height font.
Keywords: headlines, posters, logos, packaging, app ui, techy, industrial, retro, sturdy, playful, impact, clarity, branding, retro-tech, sturdiness, rounded corners, blocky, compact counters, soft terminals, modular.
This typeface is built from hefty, squarish letterforms with strongly rounded corners and smooth, superellipse-like curves. Strokes are consistently thick, with simplified geometry and broad vertical sides that give the alphabet a dense, stable footprint. Counters are compact and often rectangular, producing a punched-in look that stays crisp at display sizes. The overall rhythm is steady and mechanical, with minimal detailing, short joins, and softened terminals that prevent the heavy shapes from feeling sharp or brittle.
Best suited for display typography where impact matters: headlines, poster graphics, branding marks, and packaging titles. It can also work for UI labels or navigation at larger sizes when a bold, friendly-industrial voice is desired. For long-form text, its dense counters and heavy color are more appropriate for short bursts than extended reading.
The font reads as confident and energetic, mixing a utilitarian, engineered feel with a friendly softness from its rounded corners. Its chunky silhouettes and tight counters evoke retro digital and arcade-era aesthetics while still feeling contemporary and clean. The tone is bold and attention-seeking, suited to punchy messaging and high-contrast layouts.
The design appears intended to deliver maximum presence through simplified, modular shapes and rounded geometry. By pairing blocky construction with softened corners and consistent stroke weight, it aims to feel both robust and approachable, capturing a retro-tech sensibility while remaining versatile for modern display use.
Lowercase forms mirror the same modular construction as the caps, with single-storey shapes and squared-off bowls that keep texture uniform. Numerals share the same rounded-rectangle logic, appearing sturdy and signage-like, and the heavy punctuation/dots maintain visibility without delicate features.